Thursday, April 5, 2012

Fresh Insights Into Event Photography

By Shiela Santos


Event photography has more requirements than other kinds of photographic assignment. The size of the event has the greatest impact on the task, and may necessitate one, two, or even an entire team of photographers especially when there are synchronised activities to cover for one full event. As a client, you do not want to compromise the quality of work the photographer can carry, and you know you are in sound hands if these five items are masterfully taken cared of:

Emotions. In event photography, it is very critical to seize the emotions of those who are key participants to the event and also of the spectators. Capturing the emotions makes the pictures apparent about how everyone felt during and about the event, without having to ask them one by one. Moments of laughter, tears, joy and pure bliss should be captivated on the pictures. After all is said and done, people remember what they feel more than what they know. So if they felt thrilled to be part of the event, then the photos should demonstrate just this.

Guests. As fundamental as catching the tender moments in event photography is taking photographs of invitees who embellished the affair. And this is not a problem for the photographer, because event-goers like to be in the limelight and are barely camera shy. Take pictures of key personalities who added sparkle to the already glamourous occasion.

Activities. Event photography definitely includes the documentation of activities that were part of the event. The photos should be able to completely repeat what transpired, without dropping a detail. How does an event photographer execute it? Preparation is important. Before the date of the event, a knowledgeable event photographer already sketches the programme or outline of activities so he can anticipate what to snap. Also, he recaps the listing of invitees and if he is hearing the name of a person for the first time, then the photographer can do a little research to identify the person ahead of time.

Gimmicks. Every event has a highlight, or special activities that draw "wows" from the crowd together. This should be the centrepiece in event photography where the activities surrounding the event are concerned. The photographer can play this up and be imaginative about how to show that the gimmick was indeed breath-taking even on a flat photograph.

Twists In The Event.Finally, not all events are predictable, although the rule book on events organising seeks to make everything predictable. Some twists can happen, and so terrific event photography holds certain twists in the events. All of these can give more emotion to the account behind the event, and more emotion makes for more potent photos.




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