Thursday, August 23, 2012

Color Effects in Photography

By Matthew Rivers


Importance of Color

Key to a discussion of color in photography is an understanding of how effective color is at evoking emotions with the viewer. By keeping this in mind, you will be able to select a palette that produces the effect you are looking for. Color is central to creating the effect you want for your image.

Thus, planning and envisioning what you really want for your image or scene will be far more effective than merely which colors you choose to use. Since warm colors end the color spectrum, they tend to stand out and demand more attention. For this reason, they are often called advancing colors.

Color Effects

Take, for example, the rich boldness of the color red. Usually, as soon as this color enters the scene, all others seem to fade into the background. Even with orange and yellow which have a similar effect, red will still dominate. As you incorporate this concept into setting the stage for your photography, you will be able to better arrange your picture to suit your design for where attention will be focused.

In addition to warm colors, cool colors also have their own effect on the scene. While they tend to be more soothing, in general, they can still add energy to the scene when combined with warm colors. Blue, which is very calming, can be added to yellow producing a vibrant color that gives the feeling of growth (green). Then, when you examine purple, you often find it to be an exciting, powerful color because red has been combined with blue.

Since most photographs have little training in colors' emotional effects, unfortunately it is a skill that is underutilized. Thus, some opt to allow their instincts to guide their photography when there is so much research available on this topic. Taking just a few moments to understand the basic principles could be the elements that transform your images from good to great.

Combining Colors

Through using color and its effect, you can coordinate both the background and foreground together to emphasize specific features. While blues and greens often work best for creating welcoming space, you'll be able to then incorporate other colors that draw attention to the finer details. By using the physics of light, you can affect the physiology of vision for our viewer and how they perceive your work.




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